Jack Daniel's in-store activation

27 February 2020

An interesting exposition of the well-known whiskey brand.

The reference to oak barrels in which these alcohols mature emphasizes the quality of the product.

TAGI: btl, whiskey, ProDisplay, InStoreActivation, jackdaniels

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Baczewski store activation

05 December 2019

A very interesting exposition of Baczewski Whiskey, distributed by Ambra.

It is part of the reactivation of the old Polish strong alcohol brand, produced before World War II in Lviv.

TAGI: whiskey, PhotoRecognition, ProDisplay, storeactivation, alcohol, baczewski

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"Whiskey + chocolate" - an interesting "buy & get" promotion

26 April 2018

In this case, the selection of products / partners / brands is very interesting.

Most commonly selected products are those which are co-used or directed to the same target group. Here, most likely, similar positioning of the "premium" brands was taken into account as well as a similar graphic design, with the dominant black color (also "premium"). This combination looks very interesting and will definitely be noticed by customers, moreover both brands can benefit from it. In addition, these types of promotions are preferred by buyers because they receive the prize right away.

TAGI: promocja, whiskey, lindt, buy&get

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