Credible exposition control in DIY sector with the use of AI & Photo Recognition

21 June 2022

Enamel paint - based on projects carried out together with our clients, the most common KPIs controlled within this category are:


👉 Distribution
👉 Planogram execution
👉 Quantity of product faces
👉 Products in HOT-ZONE
👉 Correct price
👉 Shelf share

TAGI: trademarketing, photorecognition, prodisplay, retail, fmcg

Read More

PRO.Display Expert's comment – finding the key KPIs to measure is crucial

16 May 2022

Distribution and exposition are among the most critical parameters that sales departments in every company are accountable for.

Of course, the main goal is to maximize product sales, since eventually the shopper has to see our product on the shelf to buy it. To achieve this, the product must be in an easily accessible place, in the correct quantity, and with a visible price tag.

TAGI: photorecognition, prodisplay, probspl, ai, fmcg, kpi

Read More

It takes more than tools to build a house

28 April 2022

PRO.Display is not just a photo recognition tool, but also comes with the support of our experts, who bring many years of experience working in manufacturing corporations and on consulting projects to the table.

Business requires the highest understanding and appreciation of the challenges inherent in the FMCG industry. Our experts bring this value right from the start. Contrary to the frequently encountered consulting model, they do not get to know the characteristics of the business during the project itself - they are aware of such needs through their own experience.

TAGI: photorecognition, prodisplay, probspl, ai, fmcg

Read More

It is worth engaging users

01 April 2022

In December 2021 McKinsey published a report entitled “The State of AI in 2021”. This article is part of my subjective analysis of this publication. You can find the key conclusions at this link - I will also provide links to other parts of the analysis.

TAGI: photorecognition, prodisplay, probspl, retail, aiinretail, ai, imagerecognition

Read More

Experienced users are better at estimating the costs of AI

30 March 2022

In December 2021 McKinsey published a report entitled “The State of AI in 2021”. This article is part of my subjective analysis of this publication. You can find the key conclusions at this link - I will also provide links to other parts of the analysis.

TAGI: photorecognition, prodisplay, retail, aiinretail, ai, imagerecognition

Read More