How to lower the ROI from an exposition?

Wiktor Miałkowski
Wiktor Miałkowski
06 April 2021

How to lower the ROI from an exposition? – Of course, it is not that difficult.

But there are a few key elements that influence it:

  • Proper product selection and the level of stock

  • Proper communication

  • Optimal planogram

  • The cost of the stand

The exposition shown has a large LCD screen – a great communication tool, but unfortunately it is turned off. 15% of the planogram itself is the LCD screen - since it is turned off, this only leads to more losses.

baner-nowy-106-1x1An interesting idea for an attractive exposition, as well as great attention to detail, are visible. However, it is very important to remember to ensure the quality of the implementation at the store level - all of which can be done with AI and Photo Recognition systems such as PRO.Display.

If you'd like to download high resolution photos of this exposition click: photo1

TAGS: trademarketing, prodisplay, roi