Biedronka has a new project "Quality"

09 October 2018

Important action, because it is displayed at the entrance to each Biedronka.

It is part of a larger action: "We have knowledge about fruits and vegetables", that is, a pro-health element, a local-patriotic accent: "Polish cuisine" on a white and red emblem, and a main slogan: "Potatoes that taste like potatoes", which I think are against the intentions of the authors, is the weakest link in the whole.

TAGI: biedronka

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Polish Shopper Smart again?

26 July 2018

We were waiting with great interest for market data describing the sales trends after the introduction of "Non-trade Sundays".

TAGI: Shopper, biedronka, zabka

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Biedronka & Lidl Customer Care

11 July 2018

100% of customers pass through the checkout desks and it is worth taking care of their feelings at this point.

The two largest discount chains in Poland have been introduced as a standard by modern displays, where customers can see what has been "picked up" at the checkout.

TAGI: biedronka, lidl

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