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Jack Daniel's in-store activation

Written by Wiktor Miałkowski | 27 February 2020

An interesting exposition of the well-known whiskey brand.

The reference to oak barrels in which these alcohols mature emphasizes the quality of the product.

It is only a pity that the most expensive 2 SKUs from the portfolio displayed were placed on the top shelf, out of reach of the shopper. This is why it is always worth controlling expositions with the use of photo recognition applications such as pro-display.eu, which is able to verify the correctness of planograms, among other things.

If you'd like to download the high resolution photo click: photo1, photo2