ROI of an Exposition by Ferrero

10 December 2019

One of the methods of increasement of exposition's ROI (return of investment) is maximizing sales from a given location. 

Ferrero found an interesting way to achieve this goal. They used a cardboard stand divided between 3 brands. 

TAGI: ProDisplay, Probspl, InStoreActivation, kinder, ferrero, nutella, tictac

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