In-store theatre

10 September 2020

How to transform the store into your own stage?

Check out the video with examples of in-store theatre expositions.

TAGI: TradeMarketing, POSM, ProDisplay, fmcg, instoretheatre

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POSM digitalization

27 August 2020

POSM digitalization - an interesting way to optimize the cost of advertising newsletters.

Check out how Biedronka did it in the video below.

TAGI: TradeMarketing, POSM, ProDisplay, fmcg

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Display in line with consumer trends

21 August 2020

Display that supports the attributes of the product is crucial in retail.

One of the strongest consumer trends is to search for products made from the natural ingredients and POS materials should strongly support those features of products that refer to that trend. Dr.Oetker stand is a great example.

TAGI: TradeMarketing, POSM, PhotoRecognition, ProDisplay, droetker, AI, fmcg

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Display in line with consumer trends

21 August 2020

Display that supports the attributes of the product is crucial in retail.

TAGI: TradeMarketing, POSM, PhotoRecognition, ProDisplay, retail, droetker, AI, fmcg

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Persil in-store activation

13 August 2020

Large and heavy products are always a challenge for producers to display.

It turns out that it can be done well and in an interesting way, even with the use of cardboard stands.

TAGI: POSM, ProDisplay

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