Everything that extends outside the shelf line draws extra attention from shoppers and increases the likelihood of additional sales.
This is especially important when it comes to new products which the shopper has to consciously notice.
This is especially important when it comes to new products which the shopper has to consciously notice.
TAGI: TradeMarketing, POSM, btl, ProDisplay, Probspl, fmcg, wawrzyniec
Read MoreIt would be an interesting test to replace the vertical blocking of products (the same product from top to bottom) with the multiplication of individual SKUs in horizontal blocks. It seems that this could increase the visibility of SKUs with less rotation and fewer faces.
TAGI: TradeMarketing, POSM, btl, ProDisplay, Probspl, retail, jackdaniels
Read MoreHowever, the stand should not interfere with the shopper's path and block access to shelves with regular products.
Check out our video and learn more.
TAGI: TradeMarketing, POSM, PhotoRecognition, ProDisplay, fmcg
Read MoreThe black color and suitable graphics make this posm stand look very classy and elegant.
TAGI: POSM, PhotoRecognition, ProDisplay, retail, AIinRetail, AI
Read MoreThe stand is made from cardboard and it provides visibility and access to the products from all sides. The exposition also includes a small but very important element that influences the level of sales, namely the price tag.
TAGI: POSM, ProDisplay, InStoreActivation, fmcg
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