Another interesting example of solid strengthening of the in-store presence of a product.

Trade marketing by Maspex, which distributes Nestea on local markets, shows the creation of a set of cardboard POSM, a promotional tray and a pallet wrap.

TAGI: TradeMarketing, ProDisplay, InStoreActivation, maspex, fmcg, nestea

An interesting example of communication of an umbrella brand and the exposition of product groups with various consumer benefits.

To keep the communication clear, different communication has been placed on every side of the expositor, and the topper holds it all together.

TAGI: ProDisplay, InStoreActivation, goplana, colian

Mutual strengthening of activity at the point of sale.

Asahi, together with the marketing department of the Tyskie brand, have prepared a model expositor for a well-known brand, with strong ATL support.

TAGI: ProDisplay, asahi, InStoreActivation, circlek, tyskie

The attractiveness of the offer can be based on the strength of the brand, the uniqueness of the offer or the selection of products that complement each other.

This is possible for multibrand corporations, and even easier for an independent distributor.

TAGI: ProDisplay, InStoreActivation, lotos

In 2019 Coca Cola introduced something new on the energy drinks market under its own umbrella brand.

This year, their presence in shops is strengthened with interesting stands for canned drinks, which allow the exposition to go beyond the drinks category. It increases the number of potential connections with shoppers and additionally hits their target through expositions of complementary categories.

TAGI: cocacola, ProDisplay, InStoreActivation