Do you want to make your product stand out? Remove the product label!
An interesting example of a creative product line design, identified during shelf control using our AI-powered PRO.Display application. Develey has completely dispensed with traditional product labels for its "Czech" flavor varieties.
It turns out that the lack of a colored label clearly distinguishes the product from the competition on the shelf. In addition, it supports the marketing message of a simple recipe without preservatives. This time it is the economy line, which also makes this idea very clear and consistent. "Less means more…".