Another interesting realization of the exposition of products creating the image of the Chupa Chups brand at airports.
Unique products, much larger (multipacks) than those available in traditional stores, while maintaining the original shape and look.
The category of products for children multiplies the shopping mission’s strength, which consists of buying gifts or enjoying personal consumption during one’s vacation - which greatly increases shoppers’ openness to spending on a unique product.
“Just” offer an interesting product, display it properly and that is the recipe for success.
#btl #storeactivation #trademarketing #chupachups #probspl